Another Ann Arbor is a small local nonprofit who’s stated goals is to “provide a means of communication for the African American community in Washentaw County. This is a web site where information is shared and matters of common interest can be discussed.”I was brought on to develop community awareness and participation with the organization. Over the couple of years of periodic work with its founder and with the assistance of Dr. Larry Gant at the UM School of Social work we were able to achieve several goals. These included;

A web site redesign to include a custom CMS-like dynamic back-end which allows for volunteer-based content generation.

I consulted on designing the information architecture, the functionality of its back-end, A3’s organizational needs and goals for the site, graphic design, and acted as liaison between the board and the site developer Michael Spaly.I also wrote content for the site and trained board members on using the publishing capabilities.Promotional materials, press releases, and creation of a newsletter and a database of recipients.Building, obtaining funding for, and acting as program manager for an after school science program for local 6th-8th grade students. This included writing and being awarded grant funding from Pfizer Community Grants and the Ann Arbor Community Foundation. The program leveraged an NSF-developed after-school science curriculum called Science Quest.

My work with A3 was very rewarding and my first introduction to leveraging my marketing background to produce effective technology tools.